Don’t break the rules. Rewrite them.

People smoke for a lot of reasons. There’s pleasure and relaxation. Smoking is social, too. And sometimes, we smoke just to pass the time.

Smoking comes with a lot of baggage, though. It’s not news to anyone that it’s banned just about everywhere these days. And anyone who lights up in public knows what it feels like to be treated like a second-class citizen.

But smokers everywhere are rewriting the rules by switching to electronic cigarettes, and it’s giving them back their swagger.

“I’ll never go back to smoking cigarettes.”

“I feel so much better.”

“We’re not spending nearly as much.”

These are the kinds of things we’re hearing from FIN fans all over the United States. E-cigarettes are changing lives, and people are taking notice.

Here’s what people are saying about e-cigs in West Virginia:

“I can’t stand the smell of [cigarettes] now. When customers come up behind me, it’s like, man, I can’t believe I smelled like that.” — Kirk Valentine

In North Carolina:

“I just do it so I can sit down and relax after I have a meal.” – Allen Mendenhall

And in Utah:

“We find it odd that legislators crusading against the scourge of tobacco are taking aim at products that don’t burn tobacco.” — Daily Herald

So go ahead. Make your ashtray insecure. FIN electronic cigarettes are closer than you think.